SEO

Maximizing your SEO potential with budget-friendly backlinks

Within the realm of search engine optimization (SEO), the allure of backlinks carries immense potential to catapult websites up the rankings on search engine...

Understanding the difference between dofollow and nofollow links

When it comes to SEO and link building, two critical terms that often surface are "dofollow" and "nofollow" links. These designations play a significant...

Unravelling the impact of penalties from search engines like Google

Search engines are the gateway to the vast expanse of information available on the internet. Among them, Google holds the throne, commanding over 90%...

8 Effective digital marketing tactics to increase your company’s brand awareness

Brand awareness is crucial to the success of a business, enabling your consumers to recognise your brand and products instantly and differentiate them from...

The do’s and don’ts of website migration

Website migration refers to the changes in a website that can drastically affect its indexing and/or search engine visibility. Hence, website migration is a...

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6 Fail proof digital marketing tactics every business needs to implement

In today’s world, consumers have become quite web-savvy. This is something you can typically make a note off. Be it having an inquiry on...

Design flaws: 4 common UI design mistakes plaguing today’s websites

User interface is probably one of the 21st century's most important languages. I mean, people are simply talking more through their devices and computers...

6 Surefire ways to boost e-commerce customer engagement

Customer engagement is the future of e-commerce. ~ Brennan Loh, Business Development Head, Shopify According to a study of Australia’s e-commerce market, user penetration in 2018...