Maximizing your SEO potential with budget-friendly backlinks
Within the realm of search engine optimization (SEO), the allure of backlinks carries immense potential to catapult websites up the…
SEO
Understanding the difference between dofollow and nofollow links
When it comes to SEO and link building, two critical terms that often surface are "dofollow" and "nofollow" links. These…
Unravelling the impact of penalties from search engines like Google
Search engines are the gateway to the vast expanse of information available on the internet. Among them, Google holds the…
8 Effective digital marketing tactics to increase your company’s brand awareness
Brand awareness is crucial to the success of a business, enabling your consumers to recognise your brand and products instantly…
The do’s and don’ts of website migration
Website migration refers to the changes in a website that can drastically affect its indexing and/or search engine visibility. Hence,…
Top 6 SEO trends to follow in 2022
In today’s world, the importance of SEO cannot be stressed enough and this entire process of optimizing your website for…
6 Steps to building a results-oriented digital marketing campaign
The digital marketing campaign is one of the most sought-after marketing strategies in today's business landscape. It has become an…
Top reasons why your website isn’t getting indexed on Google
After all the hours of designing, writing, coding, you’re finally ready to showcase your website to the world, but guess…
Why you need data visualization in digital marketing strategy
When it comes to digital marketing, data availability can be considered a blessing or a curse. This sounds funny, right?…
Improve your search engine optimisation strategy with brand mentions
Over the past few decades, the role of search engine optimisation (SEO) strategies in day-to-day business marketing has increased exponentially,…