Getting divorced? Here is a practical guide
First things first. Although divorce can be a painful process, it doesn’t have to be the end of your world.…
Penny Rich
I'm a copywriter and website UX manager from Sydney. My main goal is to help business owners create a better connection with their audience through words, layouts and design. It's a wonderful thing when people actually read what you have to say and this gives you the chance to speak to a captive audience in the way that you want. My blog is the chance for me to write creatively about things, places and services I like.
How to upgrade your house while you wait for the market to improve
Declining house prices have been well documented in recent months. Auction clearance rates in Sydney at the start of December…
3 Areas where managers need to embrace change
Whether you're a start-up disruptor or legacy company fighting to maintain market share, change is inevitable. All organisations should evolve…
The most important website trend since mobile responsiveness
Netflix are doing it. Apple have done it for years. Google is the best example. It's called, simplicity. If mobile…
Losing weight is getting a lot more like a sci-fi movie
Can we finally use some 21st century technology for fat reduction? We live in a fast-paced world, there’s always something…
How to write compelling titles
Actually, this article could be titled; Revealed! Our Top Marketing Hack Every Business Owner Needs. Or The Easiest And Most…
Bored of sushi, salads and sandwiches? Try these fun catering ideas
Preparing for an event is always stressful – you need to think about what to wear, the guest list, the…