The last few years have been really big for the mobile web. With the increase in the usage of mobile apps, businesses are always striving to offer a fast and efficient experience to their users. This not only makes users happy but also helps businesses to boost their sales.
To help businesses in achieving all this, Progressive Web Apps (PWA) are proving to be their savior and in recent times, there is a huge user base that is shifting to Progressive Web Apps.
In this article, we will talk in detail about Progressive Web Apps and some of the exciting features to have in your PWA.
What is progressive web app?
Progressive web apps (PWA) are the ones that are created using technologies like JS, HTML, and CSS. They offer the look and feel of native applications. PWA services are highly in demand as progressive web apps are rich in functionality, and offer smooth user experience just like native apps.
PWAs are known to offer outstanding app-like experience on the web and facilitate businesses to engage with their customers. These days, most businesses, irrespective of their size, are finding PWAs to be one of the best options to deliver what their users need. Most businesses have either replaced or are planning to replace their websites with high-performing PWAs.
Also, to get their PWAs developed they reach out to the best PWA development company. The e-commerce industry is one of the top-growing sectors for Progressive Web Apps. PWAs have effectively blurred the lines between the user experience offered by a mobile website and the native app.
The top must-have features of a progressive web app
As per the Google reports, 53% of mobile site visits are dropped if the site takes more than 3 seconds to load. These mobile apps don’t offer a pleasant experience to users as they have to wait for the page to load. Some of the top web app development companies believe that PWAs solve this problem really well.
To make your PWA stand out and achieve what you wish for your business, here is a list of must-have features, which can serve your purpose.
PWAs are mainly developed to be used on mobile phones hence, it is important to focus on a design, which is primarily for mobiles. PWA developers can customize the interface of a PWA by streamlining its elements with the features of your mobile. It is important for PWA service providers to forget the traditional approach and follow an unconventional or unique approach to create unique PWAs.
Social media integration
Social media integration is a great way to create user engagement. Users can easily use any of the social media platforms to register with your app. It will make the registration process a lot simple and convenient.
Social media platforms connect users with your brand. Using these web apps users can easily share their wishlist and orders with their friends and families. There are many app development companies, which can help you to integrate social media platforms into your progressive web app.
Push notification is one of the most-used and important for businesses. It helps businesses to connect and engage with their users via smartphones. In just a few clicks businesses can send the required information to users’ mobile.
Using push notifications, you can inform your users about the latest offers, discounts, promo codes, upcoming deals, and much more. This will keep your users connected with your brand and informed about everything related to your business.
Search engine optimization (SEO)
There is no point in creating something which is not visible to anyone. The same is with progressive web apps. You must focus on creating an SEO-optimized web app for your business.
If you are not aware of the SEO techniques, you must opt for professional PWA services as there are a lot of technicalities involved in making your app discoverable. There’re several technical challenges involved in making sure that the PWA is discoverable. An SEO-optimized progressive web app can bring in a lot of business.
Chatbots are really important for your online business. They help you to connect with your users even after your business working hours. There are many mobile app development companies available in the market which can help you in integrating intelligent and smart chatbots into your PWA.
Chatbots are one of the most preferred support channels, which almost every customer-centric companies are using these days. They not only keep your users connected with your brand but also allows you to solve all their queries and having a chatbot ensures that you are available for them 24*7.
Payment integration is another important feature which your PWA must-have. Whether you are a product-based or service-based company, having various methods of payment integrated into your web app so that the users can choose from the one that is convenient for them.
It enables users to quickly checkout for the app. You must have several payment options and also have an e-wallet integrated. Built-in e-wallets offer hassle-free user experience as it allows easy and fast checkout process.
Online business is quite risky, and it is very important to have a highly safe and secure web app for your business. This will bring trust and credibility to your business as users will trust your business and will not shy away from using your app. You must reach out to an expert Progressive Web Apps Development Company, which has both experience and expertise in creating scalable web apps. Also, the development team must be well aware of all the latest trends and technologies so as to create a unique and innovative web app for your business.
PWA app development is quite new and not many people know about it. These web apps offer a myriad of benefits to your business and help increase your user engagement. PWAs are not beneficial from the customer’s point of view but they are also cheaper to develop, deploy, and maintain as compared to the native apps.
These web apps behave just like native apps and also do not require any storage. In the coming years, everyone will be using progressive web apps as they provide an exceptional user experience. So, if you want to stay ahead of your competitors, you must not waste a minute and contact a PWA development company to get your progressive web app developed.
Rohan Singh is a versatile techy with vast experience in a wide array of technologies. As a director at SemiDot Infotech, a web and mobile application development company he oversees the technology wing of the company. Rohan has extensive experience working with multinational companies and knows what it takes to take a business to the next level.