Netflix defends playback speed testing amid backlash

Netflix has responded to the growing concerns raised by filmmakers regarding a playback speed feature.

The streaming giant was recently embroiled in a controversy over a feature that allows subscribers to playback content at variable speeds. Now, the company is saying that they are hearing out creator concerns and have no plans of introducing a new feature soon.

Vice president of Netflix Keela Robison published a blog post addressing the issue on Monday. The exec confirmed that the tests are ongoing. This allows Android mobile device users to manipulate playback speeds of Netflix content by slowing down as much as half the original speed or going one-and-a-half times faster.

“It’s a feature that has long been available on DVD players – and has been frequently requested by our members. For example, people looking to rewatch their favorite scene or wanting to go slower because it’s a foreign language title.”

Robison further claimed that users have frequently requested the feature.

“We’ve been sensitive to creator concerns and haven’t included bigger screens, in particular, TVs, in this test,” Robison wrote in the blog. “We have no plans to roll any of these tests out in the short term. And whether we introduce these features for everyone at some point will depend on the feedback we receive.”

Strong advocates against the feature include director Judd Apatow and “El Camino” actor Aaron Paul. Film industry personalities have also joined them as they expressed their disapproval of the experimental feature. Many feel that this “manipulation” takes away the artistic aspect of films from creators.

Samantha Rigby
Samantha Rigby
Samantha is the head of content, lifestyle and entrepreneurial columnist for Best in Australia. She is also a contributor to Forbes and SH. Prior to joining the Best in Au, she was a reporter and business journalist for local newspapers.
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